Innovation Leaders
Seeking the comprehensive perspective needed to lead in a digital world and build culture of creativity and innovation in employees and throughout the organisation.
Why Choose this Workshop
This 1-day workshop introduces the concept of product-market fit and strategies of how to successfully launch innovative products into the market.
Participants will develop a detailed go-to market plan based on their innovative product and its target audience.
Workshop Overview
Training Topics:
- Measuring Product/Market Fit
- Creating Buyer Personas
- Conducting Competitive Analysis
- Identifying Relevant Digital Tools and Platforms
- Developing a Go-to-Market Strategy
Who Should Join
Managers and Executives
Seeking to build their own capabilities in strategy, digital leadership and innovation.
Professionals
Participating in digital transformation and innovation activities for their organisation.
Workshop Structure
Pre-Workshop
All participants will receive an online skill-assessment and online self-evaluation survey to benchmark their current skill level and confidence.
Workshop
The workshop lasts 1 day and includes a mix of group exercises, case studies and lectures.
Post-Workshop
Participants complete another skill-assessment and online self-evaluation survey to measure training effectiveness.
Let’s Talk Digital Innovation
We’d love to have a chat to discuss your current digital readiness level, identify skill gaps and develop a training curriculum tailored to your organisation’s needs. Get in touch with us today!